trasformiamo i dati in azione, l'azione in dati
Tecnologie avanzate applicate al marketing, instant win, Passa & Vinci, Mobile, In store Couponing, Personal Shopper, Social Networking 2.0
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Marco Montangero Estraction
Mattia Bettini Distillation
Marcello Cividini Conversion R & D
Enrico Montangero Enhancement
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Semplice, economico e potente. Ring-a-Win.pdf
Assegnazione automatica della vincita alle casse dei retailers.
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Biblioteca - la nostra Twine sul brand building - più di 3.000 articoli
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E' giunta l'ora di sbaragliare la concorrenza con le idee
Iniziata da Marcello Cividini 19 Feb 2009.
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TrendWatching
May 2012 | (R)ETAIL (R)EVOLUTION
All commerce is being affected by e-commerce. Learn about the latest innovations that are transforming e-commerce, and ultimately, reshaping shopping behavior. Both on and offline. From (M)ETAIL to ETAIL-TAINMENT. With examples from brands like Zara, Ticketmaster, Facebook, KLM and more...
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TürkçeApril 2012 | FLAWSOME
Brands that behave more humanly, including showing their flaws, will be awesome. FLAWSOME explores why consumers are more focused on brand attitude and behavior than ever before, with examples from brands like Four Seasons, Chevrolet, Virgin America, FedEx and more....
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February/March 2012 | POINT-KNOW-BUY
Smartphone-toting consumers are embracing a world in which they can find out about (and potentially buy) anything they see or hear, even if they don't know what it is or can't describe it in words. POINT-KNOW-BUY will reshape consumers' info-expectations, search behavior and purchasing patterns. We check out the drivers, from smartphones to the emerging visual tech ecosystem. With examples from brands like Google, Heinz, Adidas and Amazon...
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December 2011 | 12 CRUCIAL CONSUMER TRENDS FOR 2012
While we certainly live in ‘interesting’ times, there are more opportunities than ever for brave and creative brands and entrepreneurs to deliver on changing consumer needs. Read the 12 must-know consumer trends for 2012, from SCREEN CULTURE to RED CARPET to POINT & KNOW...
Read 12 CRUCIAL CONSUMER TRENDS FOR 2012 »
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November 2011 | DEALER-CHIC
Deal hunting has become an integral part of daily life for millions of consumers. We dive into the drivers behind the deal phenomenon, the long-term impact on all B2C brands, and (of course) the latest brand innovations...
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